40 Days Of Masterpass
Can a huge financial brand be lean, nimble, and have a sense of humor?​​​​​​​
We created 40 Days of Masterpass with a dual purpose: to raise awareness for Masterpass and to bring out Mastercard's weird side.
Hundreds of pieces were created over 40 days. Some show how easy it is to use Masterpass to pay, others are simply about brand recognition. ​​​​​​​​​​​​​​​
CREDITS
Agency: McCann New York
Chief Creative Officer: Joyce King Thomas
Executive Creative Director: Jason Marks 
Senior Art Director: James Pinkerton 
Senior Copywriter: Jose Benítez
Senior Art Director: Laura Goodman 
Senior Copywriter: Sara Becker
Art Director: Stephanie De Jesus 
Copywriter: Anthony Thornton 
Producer: Doug Harrison
Producer: Wes Falik
Junior Designer: Gabie Fleischer 
Community Manager: Kristen Levy 
Content Creator: Eric Perini 
Content Creator: Brett Berman 
Content Creator: Sebastian Savino 
Producer: William Kaplan 
Mastercard & Facebook Messenger Payment
CREDITS
Agency: McCann New York
Chief Creative Officer: Joyce King Thomas
Executive Creative Director: Jason Marks 
Senior Art Director: Cioty Tjia
Senior Copywriter: Jose Benítez 
The Telesias in NYC
48 hours in NYC with just their phones, Masterpass, Expedia and 1 mission: conquer the city. 
At expedia.com/mastercard you could find all the films for each of their experiences and book them directly. Essentially turning them into real reviews. 
CREDITS
Agency: McCann New York
Chief Creative Officer: Joyce King Thomas
Executive Creative Director: Jason Marks 
Senior Art Director: James Pinkerton
Senior Copywriter: Jose Benítez 
Producer: Jason Lawson
jetBlue Expert Series
Wether it's learning how to Putt like Brandt Snedeker or cook a gourmet dinner like Chef Ken Oringer – the jetBlue Mastercard Expert Series has you covered. In this content series, experts of their fields give tips on what they do best. 
CREDITS
Agency: McCann New York
Chief Creative Officer: Joyce King Thomas
Executive Creative Director: Jason Marks 
Creative Director: Jason McKean
Senior Copywriter: Jose Benítez 
Art Director: Stephanie de Jesús
Copywriter: Anthony Thornton
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