NORTE A SUR
LEVI'S

We faced the challenge of bringing Levi's pioneering spirit and "Go Forth" campaign to the US bicultural Latino audience. The solution took the form of the first branded ten-episode reality TV show, broadcasted on Discovery en Español plus other supporting components like digital, mobile and retail. This one took a village and consumed me for 2 yrs. 
AWARDS
El Sol International Festival
Creativity Awards
Echo Awards
Festival El Caribe
AHAA HAPE Awards
Norte a Sur TV Show Trailer.

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