HIV lives among us and is a bigger problem than it seems. 
There are more than 35 million people who are HIV-positive around the world.
That’s a big enough population to create an entire country. 
To raise awareness we gave the “people of this country”, a voice. ​​​​​​​
AWARDS
El Sol Festival 2015 - Finalist (PR)
El Sol Festival 2015 - Finalist (PROMO)
U.S.H. IDEA Awards 2015 - Shortlist (PR)
WAVE Festival 2015 - Shortlist (PR)​​​​​​​

Agency: Dieste Inc. 
Executive Creative Director: Ciro Sarmiento
Head of Art: Gustavo Zapata
Associate Creative Director: Marina Cuesta
Sr. Art Director: Samyr Souen
Copywriter: Jose Benitez

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